Girls Night Out is a wine company that produces a range of wines specifically targeted toward women. The company was founded in 2006 in Ontario, Canada, and has since expanded to produce a variety of different wines, including reds, whites, rosés, and sparkling wines. Their wines are often marketed towards groups of women looking to have a fun and relaxing evening together. Girls Night Out wines can be found in many liquor stores and online retailers in Canada and the United States.
For this packaging assignment, I was required to re-design Girls Night Out company wine labels for their line of 3 different wine products. The wine labels are designed to be distinct, eye-catching, fun, playful, and appeal to their target demographic of women. The wine labels feature bright, bold colors and whimsical illustrations, with the use of elegant typography.
Overall, the Girls Night Out wine labels are designed to be eye-catching and appeal to women who are looking for a fun and enjoyable wine experience.
